As you may know, the mayor of São Paulo has decided to ban all neon ads, billboards and other forms of advertising in public space. The results of the…
An overwhelming history of sky design does not exist. Ancient Romans and Greeks never had the technical possibilities to really redesign the big space around us. As modern…
Posted in Headline | Also tagged design, environment, flexible, floating, flying, future, garden, landscaping, marketing, moving, sky |
Last Thursday, Samsung introduced a large-scale commercial 3D Outdoor projection at the Beurs van Berlage in Amsterdam, to promote their new 3D screen technology. The audience was able…
Within Pop-Up City circles, one could consider me the critical reviewer, grumbling in the background, pointing at the more ethical dimension of some of the things posted here (see my…
There’s nothing new about guerrilla advertising, but this is quite special and pretty pop-up as well. Amsterdam-based advertising and design office MISTERWILSON invented a guerrilla campaigning strategy depending…
Posted in Headline, International Practices | Also tagged ad, eco, environment, green, guerilla, guerrilla marketing, netherlands, public space, rain, street, tires |
Waiting for the bus is boring. That’s what Sony brought to the idea to sponsor bus stops and make them more enjoyable with their Playstation 2 ad campaign. This bus…
No outdoor advertising. No billboards, no neon signs, the electronic panels. No posters. No flyers. No ads on buses. No ads on trains. That’s São Paulo these days, Brazil’s largest…
“Curb is the first and only agency in the world to offer bespoke media solutions using solely natural earth elements. We have created a portfolio of unique eco-advertising services and…
The ‘Pop-Down Project’ is a funny urban movement from France that brings pop-up blocking to real-life advertising and other annoying elements you find on the street. Through a…
Chicago-based brand marketing studio Alt Terrain is specialised is new collaborative marketing campaigns. They have designed a live mobile billboard to bring outdoor advertising to life. The
Posted in International Practices | Also tagged atlanta, billboard, boston, branding, chicago, creative, guerrilla, interactive, los angeles, marketing, mobile, new york, nyc, pop-up, san francisco, street, trendwatching, truck, urban |
