We are Pop-Up City, an agency for urban transformation based in Amsterdam

Learn more
Flying Grass Carpet

We’re breathing life into a windy, oversized square in Amsterdam with a giant, colourful pop-up landscape



Amstel III



Our hands-on placemaking strategy makes one of Amsterdam's largest urban transformation areas come to life.


Urban Marketing


In order to support the maker community of Southeast Amsterdam, we’ve created a box full of locally-made products that let you enjoy the scents, tastes and stories of this unique district.

Content Creation

The Future of Urban Living Is Now

For Greystar we created an inspiring book to celebrate the launch of its new co-living brand OurDomain in continental Europe.

Real Estate Concepts


We turned a vacant office building near Amsterdam Airport Schiphol into Europe's healthiest working environment.

Urban Marketing

10,000 Eyes

We launched a creative campaign for Rotterdam's Police Department to reduce store and street robberies to zero.


AR Shopping

How AR Brings Online Shops Into Your Home

House of Materialisation

Berlin’s House of Materialisation Is the Circular Economy’s Answer to a Hardware Store

China Countryside

Leaving the City

How China Is Reimagining Its Countryside in Architecture

Today's urban challenges require an open-world approach