We are Pop-Up City, an agency for urban transformation based in Amsterdam
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Projects

Temporary Design and Placemaking Rhônepark
Amsterdam's Sloterdijk district is on the eve of large-scale urban renewal. PUC is working on the preliminary design and programme of a temporary park in the area.

Revitalising Rural Regions: Shaping the First Town Deal
Commissioned by the Ministry of the Interior and Kingdom Relations, PUC worked on the preparations for the first so-called Town Deal. This partnership aims to use innovative solutions to improve the housing market, level of facilities and business climate in regions facing population decline.

Placemaking in Amsterdam’s Transformation Area Amstel III
Since 2018, we have been bringing new energy to Amsterdam's largest urban transformation area under the name HOBU.

Building Homes Together: A Book on 90 Years of Dutch Housing Construction
Housing construction plays a central role in the great challenges facing the Netherlands. In partnership with WoningBouwersNL, we embarked on a journey spanning 90 years of history and looking ahead 90 years into the future.
Publications

IKEA? WEKEA!
Public spaces belong to all of us. In collaboration with RAUM Utrecht, we made a trend report brimming with good ideas for inspiring streets, squares and parks where everyone feels at home.
Insights

Breaking Winter Blues: Luleå’s ‘Say Hello’ Campaign Sparks Connection in the Cold
Many residents of the Swedish town of Luleå struggle with loneliness. Earlier this month, a campaign was launched calling on everyone to simply say "Hello" to each other on the street.

Subterranean Streams: Ghost Rivers Revive Baltimore’s Hidden Past
Artist Bruce Willen is bringing back an old submerged river in Baltimore through a 2.4-kilometre urban intervention.

Antwerp to Quiet Traffic with Noise-Cancelling Fountains
The City of Antwerp is planning to install new fountains in the Brilschanspark to help reduce traffic noise. The fountains will generate a calming sound that will help to shield residents from the noise of the nearby highway.

From Military Site to Community Hub: The Story of Asiat Park
An abandoned military site just north of Brussels has been transformed into a vibrant public park by and for the neighbourhood.