We are Pop-Up City, an agency for urban transformation based in Amsterdam

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10,000 Eyes

Find out how we fought store robberies in Rotterdam


Shelter from the Storm

Supermarket Turned Into a Homeless Shelter

Micro Parking

Micro Parking Brings Order to the Mobility Chaos

Air Doctor: Medical Care for Urban Nomads


10,000 Eyes

Urban Marketing

10,000 Eyes

We launched a creative campaign for Rotterdam's Police Department to reduce store and street robberies to zero.

Content Creation

The Future of Urban Living Is Now

For Greystar we created an inspiring book to celebrate the launch of its new co-living brand OurDomain in continental Europe.



We’re organising an event series in Amsterdam about sustainable urban transformation.

Real Estate Concepts


We created a new, exciting identity for an empty office tower near Amsterdam Airport Schiphol — Europe's healthiest working environment.


Today's urban challenges require an open-world approach