McDonald’s and creative agency Nord DBB built the world’s smallest McDonald's restaurant doubling as a beehive.
Nike remains on the forefront of brand urbanism with the opening of a multifunctional sports hub in Moscow's Gorky Park.
Famous Dutch bicycle brand, Union, has launched a pop-up installation to replace an ordinary car parking spot in Amsterdam's poshest shopping street with parking space for eight bicycles.
A number of digital billboards throughout Stockholm now showcase flashy ads with directions to the nearest shelter for the homeless.
With Backyard, Airbnb's latest endeavor, the company is venturing further into the housing market.
Nike transformed the Church of the Epiphany in Chicago into a full-equipped basketball training space for the local high-school teams. The training space comes with activities, aimed at inspiring Chicago’s youth.