
In the past we and other blogs have already written about cross-over formulas with coffee as a main ingredient, such as the book store as a coffee bar and, not so long ago, the urban bike bar (bike repair shops spatially combined with a coffee service and a cosy hang-out). The discovery of this printing and coffee bar in Copenhagen reveals an ‘everything could be a coffee bar’ trend in contemporary cities. In fact, pretty many urban functions have the potention to be combined with serving coffee and creating a nice place. What about the launderette as a coffee bar, the car wash as a coffee bar or the fitness center as a coffee bar, or, even better, the furniture store. This idea works for services or shops with two main components. First, the products or services offered should have some lifestyle components in them. It connects with a group of people that like to hang out with a subculture formed around the service provided, such as bikers in a bike coffee bar and photographers in a printing coffee bar. Secondly, people have to come to this place anyway, so why not drink a cup of coffee while waiting? Applying this coffee bar formula means creating a more profound connection with the customers. One creates a community around a brand or service with specific lifestyle components in it, instead of offering a single run away service.
In collaboration with Unlocked, we explore the future of hybrid space and how the cultural sector and events industry can reap the benefits of this new urban frontier in the post-COVID city.
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