Category

Marketing

  • An Urban Plug-In Park That Tastes Like Coke

    Roll Out Happiness

    Spicing up public spaces with little interventions is something urban hackers have been busy with for quite some years. Also brands start to see a potential way of being visible in cities by improving the public realm through branded hacks, such as Coca-Cola, that introduces a truck that’s able to roll out an urban park.

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  • Candy Bar Explains It Once Again: Bucharest Is Not Budapest!

    Bucharest not Budapest

    Did you know that Bucharest is not Budapest? Although there are plenty of differences between the capital of Romania and the capital of neighboring country Hungary, it seems to be hard to not confuse the two cities. That’s why the Romanian candy bar brand ROM came up with a campaign to make clear once and for all that Bucharest is something different than Budapest.

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