A Coffee Drive-In For Cyclists
In order to further improve bicycle culture and infrastructure, the urban authorities in Zürich teamed up with a team of designers to launch a true coffee drive-in for cyclists.
Read more →Billboard Turned Into An Artist Residency
By Joop de Boer
Over the past years, infinite numbers of artists have tweaked billboards to discuss the appropriateness of advertising in public space. At the same time brands have done much to spice up billboards in order to make their message extra attractive. Mexican paper company Scribe created a combination of both — it recently launched Scribe Billboard, a temporary residency for artists inside a billboard.
Read more →Pop-Up Shop Opens On The Information Superhighway
During five years of blogging about ideas that make a change in cities we’ve built a giant collection of pop-up things — from shops and galleries to houses, entire neighborhoods and even cities. All these examples are physical. A few days ago, however, we stumbled upon Quitokeeto, one of the world’s first online pop-up shops.
Read more →Follow The Map To Find The Exclusive Single Copy Of Dodo Magazine
Dodo Magazine is gearing up for the release of its first issue on April 5. But — that’s the thing — there’s only going to be one single copy printed and released, and it’s up to you to get your hands on that one-of-a-kind edition, the “most exclusive magazine in the world”. On April 5, on its website and Facebook page, Dodo Magazine will releasing a map of where to find the single copy of the magazine, and then the race is on!
Read more →Sidewalk Billboards Double As Furnished Walls For Houses
By Joop de Boer
HomePro, one of the biggest household hardware and furniture stores in Thailand, came up with a rather remarkable ad campaign. As a part of the recently launched Other Side campaign, the company designed and created sidewalk billboards that double as walls for small houses.
Read more →Dutch Soup Brand Launches The Ice Skating Alternative To Nike+
By Joop de Boer
“Where to skate?” is currently a frequently asked question in the Netherlands. It’s winter and lots of people can’t wait to use their skates again, looking for lakes and canals that are frozen and nice routes to skate. Ice skating is one of the biggest sports in Holland, especially when there’s ‘natural ice’. It’s freezing cold at the moment, which means ice skating madness. And good times for the marketing of winter-related products.
Read more →Kit Kat Introduces ‘No Wi-Fi’ Zones
On Amsterdam Ad Blog we came across this pretty nice ambient advertising campaign that was launched by Kit Kat in downtown Amsterdam. Instead of offering free wireless Internet, the brand introduces ‘No Wi-Fi’ zones that block all wireless signals within a radius of 5 meters.
Read more →Modern Architecture With A Bald Head
By Joop de Boer
Earlier this month Sony Argentina organized the first edition of Silent Day. The ‘day’ wants to add a new perspective on sound and environment. But, above all, Silent Day was initiated to promote Sony’s new series of headphones. To draw extra attention to the project, Sony added some giant headphones to a piece of modern architecture in Buenos Aires.
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Belgian Brewery Provides Night Buses In The City Of Ghent
By Ted Pouls
We’re always on the look for marketing-driven forms of urbanism. From this perspective, an interesting public-private partnership has been started in the Belgian city of Ghent. The municipal government decided to collaborate with De Koninck beer brewery to maintain the public tranport service at night. The company that provided public transport in Ghent, De Lijn, had to cancel the night services due to budget cuts. De Lijn buses will still run at night but the municipal government and De Koninck will cover most of the costs.
Read more →Huge Laboratory Flask Pops Up In Winnipeg
By Ted Pouls
Vancouver-based Pechet Studio won a competition held by Winnipeg’s Public Art Program with an extraordinary piece of art in public space. The goal of the competition was to develop a work of art that would refresh the image of Winnipeg. The public art installation is named ‘Emptyful’, which, according to Pechet, refers to the paradox that people experience when they visit Winnipeg. “When you first visit Winnipeg, it can appear empty and open, set amidst the vastness of prairie and sky. But within, the city is full of creative energy.”
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